Why the quality of Information on the Internet is too low?

Posted by Alexander Ginzburg on August 19, 2007
Filed Under Search Engines |

Search Engine’s role and preformance in the Information market

Let’s see who the main players in the information market are. First of all there are the suppliers, people who produce information, like writers, authors, filmmakers, journalists, bloggers, scholars etc. From the opposite side there are the information consumers; those include virtually the entire humankind. In the middle there are the mediators, we can attribute to this group the television and the radio stations, newspapers, book publishers and among others also the search engines. Their purpose is to match between the demand and the supply, and that can be achieved with two steps: The first one is to transfer the requested information to the consumer from a suitable producer. The second one is to transfer an appropriate reward to the opposite direction. I claim that current search engines are fulfilling neither of these roles sufficiently and that is the main cause to the low quality of the information on the Internet. I will elaborate on this in my next post.